About Us
Indigo Jerseys clothing line was founded in 2021 and began hosting Fashion On Courts (FOC) events in 2024.
The mission of the brand is to:
"Curate basketball and culture inspired clothing and events to champion what it means to live and breathe a life of play, style, and intercultural connection."
Indigo Jerseys and FOC are crafting a culture and lifestyle movement that celebrates the intersection of art, culture, travel, fashion, and basketball. We inspire self-expression and community by creating events and clothing that reflect a passion for artistry and sport.
Initially specializing in customized luxury basketball jerseys, Indigo Jerseys has since evolved to customized high-fashion jerseys, couture looks, and athleisure. The brand draws inspiration from diverse cultures and subcultures, aligning with the unique personalities of its clientele.
With a commitment to celebrating individuality and unity through cultural appreciation, the brand creates custom clothing that honors the rich tapestry of global cultures. Indigo Jerseys promotes inclusivity and understanding across diverse communities, and also continuously seeks innovative ways to enhance its sustainability efforts as it evolves.
FOC was first held on July 13, 2024, in collaboration with Savior Media Universal, Corja Studios, and Duniate Culture in Abuja Nigeria. The evening celebrated a cultural exchange between Nigeria and the U.S.
The show featured stunning runway displays, musical performances, dance acts, and art showcases. Over 150 guests, including representatives from the U.S. embassy, enjoyed the event. It also provided opportunities for over 100 local creatives from Abuja and Kaduna, highlighting the growing creative industry in Abuja and promoting cultural synergy between Nigeria and the United States.
Given the success of this inaugural event, the organizers plan to make it an annual affair, with the next edition expanding to a multi-city, multi country event.
Meet Our Creator
"I have always loved fashion, culture, and basketball. My personal style meshes the three together, so I felt it was fitting to implement that passion into my designs and events "
Indigo, born and raised in Billings, Montana, is a fashion designer, creative director, and model who started working in the fashion industry in 2011. She began her fashion career as a model by competing in a runway competition in Los Angeles. After the success of the competition, she moved to Las Vegas where she grew her career. She worked as a freelance model doing editorial and artistic photoshoots and walking in runway shows. Indigo also assisted a high-end contemporary photographer for a duration of 7 years. In 2021, she worked for the Las Vegas Fashion Council securing a grant supporting her academic pursuits at the University of Nevada, Las Vegas, where she received her bachelor's in International Business Marketing and French in 2023.
In 2021, recognizing her potential for broader community impact beyond just modeling, Indigo transitioned into being the fashion designer and creative director of her brand, Indigo Jerseys. In 2022 Indigo began working with a multimedia company in Las Vegas where she gained production experience. She worked with an events team, assisted the CEO, as well as directed, produced, designed for, and modeled in fashion shows. Indigo and Indigo Jerseys has been featured in a variety of fashion shows and lookbooks within the art and culture scene of Las Vegas.
In 2023 Indigo was residing near Paris, France where she began the launch of her brand internationally while solidifying her french language skills. Not long after, Indigo launched her brand into Nigeria and hosted her first event of many. Indigo Jerseys now curates an Arts, Basketball, and Fashion Festival called Festival On Courts (FOC) all over the globe creating opportunities for local and International artists, athletes, and entrepreneurs.